Table of Contents For years, pay-per-click (PPC) advertising has relied heavily on third-party cookies, those unseen trackers that monitor users across the internet, gathering behavioral information to deliver targeted ads. With increasing privacy regulations and the decline of third-party cookies, the PPC framework is undergoing a considerable transformation. The new strategic advantage? First-party data. If […]
Table of Contents Every admission begins with one essential step: establishing a connection with the lead. However, not every lead results in a suitable match. Incorrect statistics, unsuitable insurance plans, or uncertain patient inquiries can convert what looks like an opening into countless hours of ineffective toil. That’s where our marketplace plays a vital role, […]
